AT A GLANCE

Brand Strategy • Content Production • Website Design

Goals

Launch a craveable online presence that drives orders and foot traffic in Fayetteville.

Challenge

No website, no social footprint, no product photography—and confusion about “members only.”

Our Role

Plan the brand story, shoot photo/video (incl. Billy Ray interview), and design/build a mobile-first site.

Always-On Content System

Pillar Brand Film

We produced a cinematic brand video for Flavorsmith’s Craft BBQ in Fayetteville, Arkansas—anchored by an on-camera interview with Billy Ray and appetizing kitchen B-roll. That one flagship piece became a pillar asset we repurposed into multi-platform content for the website, in-club screens, and social. The result: consistent visibility, menu education, and more visits—without constant reshoots.

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OUR approach

WHAT WE DELIVERED

PRODUCT PHOTOS

  • Product Photography for Entire Menu
  • Macro Shots
  • 20 photos for the Library
  • ~12 posts/month (IG/FB/YouTube)

VIDEO ASSETS

  • Founder Interview
  • Fast-Cut Promos
  • Event Recaps
  • Tutorials and How-Tos

WEBSITE

  • Full Ecommerce Site
  • Clearer Pathways to Order
  • Copyrighting & Design

Other Projects

Double C

View Project

Insulation Works

View Project

Lighthouse Lost

View Project
NAVIGATION
CONTACT

Fayetteville, AR

fairlyoddorg@gmail.com

Let’s work together
on your next project

We work locally with studios in Fayetteville Arkansas, Bentonville Arkansas, Rogers Arkansas, Little Rock Arkansas, Austin Texas, Dallas Texas, Tulsa Oklahoma, Springfield Missouri, Branson Missouri, Nashville Tennessee, Tampa Florida, and more.

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